The goals and objectives need to be established from the outset of the project to inform all future decisions, from site structure and planning used in the navigation to the visual design of the site. The first step in the definition process is interviewing the client to identify the actual strategic goals of the site, understanding the key audience needs and identifying key competitors. The goal of the project definition step is to identify key outcomes that are directly related to the goals of the client. Being able to bring focus to organizational goals will make developing the site easier and make the final product more effective.
Project scope is the part of project planning that involves determining and documenting a list of specific project goals, features, functions, tasks, deadlines, and ultimately costs. In other words, it is what needs to be achieved, when it needs to be achieved and the work that must be done to deliver the clients website.
When you take away the colors, the fonts, the graphics, the images, and the white space, good website design depends on a great site structure.
The better your site structure, the better your chance of higher ranking in the search engines. If you are intentional and careful with your site structure, you will create a site that achieves search excellence.
Once the structure for the site has been defined, the next step is to create a visual style. The overall visual style will most likely be determined by the visual brand of the client; The client’s brand plays an important role in this part of the process, as Rolfe Media will want to visually convey their branding within the design.
'Rolfe Media has given us a very professional and friendly service throughout'
"Rolfe Media has given us a very professional and friendly service throughout our website design to our ongoing SEO services. The team work hard to help get the most from our website and since working with KD Web we have seen an increase in quote requests from the UK as well as globally. I would highly recommend Rolfe Media for SEO and website design services."
'Rolfe Media created a beautiful platform for me to blog on'
“Rolfe Media listened to what I asked for and took into account my ideas and wishes for my website and incorporated them into and individual looking site”
'She has listened to our brief and, with artistic flare, incorporated these seamlessly'
“Eloise has transferred our somewhat data website into a modern and user friendly shop window for our company. She has listened to our brief and, with artistic flare, incorporated these seamlessly. We will be looking to Eloise to assist further with regular updates and keeping the site ‘alive’.”
‘’We love our new site!’’
Eloise at Rolfe Media fully re-designed our new site and it's great! Our new site is now extremely user friendly and we have since received a lot of compliments from our users. We now work with Rolfe Media on a monthly basis and are truly happy with how the work has been going. Thank you
Eloise provided us a highly professional and efficient service and assisted us greatly in developing our thoughts and adopting the right strategy.
I needed a website done in short notice and I was advised to try Rolfe Media, they had the job done in a matter of weeks and I am very pleased with the completed site. I would recommend them to others in the future.